“Fear of failure leads to conventional outcomes and reduced creativity. Our customers deserve more than that.” Glenn Rees, our Head of Engineering. “Every failure is an opportunity for gaining more knowledge. Trust in the process. Our mission is pioneering thermal technology and that goes hand in hand with a healthy culture of pushing the actual boundaries”.
Failure is not often talked about in our field. When you are pioneering and pushing the edges of what's possible, sometimes you need to exceed what's possible to find out precisely where the boundary exists.
We occasionally encounter failure as part of our process, and sometimes, it’s not a good feeling but the benefits gained are always valuable and numerous. We have grown to expect it as part of our process. Its easy to make a part look really “AM”, but it's hard to make a part that outperforms the rest.
